On February 6, 2026, Hangzhou Huacheng Network Technology Co., Ltd. (hereinafter referred to as “Huacheng”), a global leader in smart IoT, officially announced the company‑wide adoption of Feishu (Lark). The two parties will collaborate deeply across product R&D, marketing, and other areas to jointly create a new digital‑intelligent benchmark for “integrated R&D and sales” in the consumer electronics industry.
Xie Yun, President of Huacheng, said: “Huacheng’s business is characterized by rapid iteration driven by consumer needs. This requires the organization to have extreme speed and agility, making efficiency our core focus. We chose Feishu because we want our employees to work in a more efficient environment, driving business by spontaneously choosing the most suitable tools. Our software R&D has already smoothly transitioned to a flexible agile‑iteration model. Going forward, we see AI as a key variable in our processes. This partnership represents a deep‑rooted innovation in future‑oriented work methods and organizational efficiency.”
IPD + IPMS
Unblocking the “Ren‑Du” Meridians of R&D and Sales
Huacheng is a globally leading smart home enterprise and solution provider, with its well‑known smart home brand “Imou”. The company has深耕 the home security field for over a decade, providing full‑scenario smart home solutions to tens of millions of families around the world. According to the Global Smart Home Device Market Tracker Report for 2024 issued by the internationally renowned data firm IDC, Imou home cameras ranked among the global Top 3 in shipment volume, with products covering more than 100 countries and regions and a user base exceeding 50 million.
To address the vast differences in demand across regional markets, Huacheng has focused on advancing a dual‑engine system consisting of IPD (Integrated Product Development) and IPMS (Integrated Product Marketing & Sales Model) , in order to solve the end‑to‑end collaboration challenges from R&D to global markets.
IPD (Integrated Product Development) ensures that the company “builds the right product” by standardizing the R&D process to shorten time‑to‑market. IPMS (Integrated Product Marketing & Sales Model) ensures that the company “sells the product well” by standardizing marketing activities to improve customer acquisition success rates in global markets.
Through Feishu Projects, Huacheng deeply interlocks these two systems: fragmented demand from around the world can quickly flow back into R&D decision‑making, while progress on the R&D side is synchronized in real time to marketing, ensuring that products achieve “launch‑equals‑go‑to‑market” globally. This model breaks down the previous barriers between R&D, testing, and marketing tools, giving the organization the agility to handle complex global demands.
Activating the “AI Organization”
Bringing AI Scenarios to Life
Feishu has now been successfully rolled out across Huacheng’s core business departments, achieving a full migration of agile development management and knowledge spaces, with all employees using Feishu. This marks the completion of Huacheng’s “digital foundation” and the beginning of a burst phase in efficiency release.
Going forward, Huacheng will deepen Feishu application scenarios in stages: moving from “using Feishu” for high‑frequency collaboration across the entire workforce to “using Feishu well” embedded deeply into business scenarios. The two parties will regularly hold “Feishu AI Efficiency Pioneer Competitions” to encourage employees to autonomously solve pain points in global operations using Feishu’s multidimensional tables, AI capabilities, and more.
Huacheng believes that pure process differentiation offers limited gains, but AI as a variable will bring about a qualitative change in productivity. By introducing advanced management practices, Huacheng aims to comprehensively enhance the organization’s perceptual power in the AI era, transforming global market insights into sustained business growth momentum.
In the future, through continuous product co‑creation and AI empowerment, the two parties will help Huacheng achieve efficient R&D‑marketing synergy in the AIoT arena, setting a pragmatic benchmark for digital‑intelligent transformation in the industry.