"With the continuous advancement of Feishu and deeper integration of AI capabilities, Shanghai PepsiCo's management efficiency will be further optimized."
"I firmly believe that with the progressive implementation of the Feishu initiative and widespread application of artificial intelligence technologies, Shanghai PepsiCo's management effectiveness will reach new heights. This growth in efficiency will provide stronger momentum for the company's future development."
Onsite at the Launch Event of the Shanghai PepsiCo and Feishu Collaboration Project
Recently, Shanghai Pepsi Cola Beverages Co., Ltd. (hereinafter referred to as "Shanghai PepsiCo") held its go-live launch event with Feishu in Shanghai. Du Junhong, General Manager of Shanghai PepsiCo, Zang Liang, Head of Feishu’s Consumer & Integrated Industries East China Division, and other representatives attended the event. Both parties clarified their shared go-live objectives, jointly committed to establishing Feishu as Shanghai PepsiCo’s unified collaboration and AI work platform, officially embarking on a new chapter of Digitalization 2.0.
Du Junhong, General Manager of Shanghai PepsiCo
As a beverage company deeply rooted in the Chinese market for many years, Shanghai PepsiCo operates across multiple domains including production, supply chain, frontline sales, and headquarters management. With the completion of its Informationization 1.0 phase, the company launched its Digitalization 2.0 strategy this year, aiming to embrace the wave of AI technology and meet the need for improved management efficiency amid intensified competition in a mature market. At the launch event, Shanghai PepsiCo emphasized that the adoption of Feishu and AI empowerment would be key drivers in enhancing collaboration efficiency, business performance, and administrative effectiveness.
To achieve these goals, both parties will initially focus on high-frequency office and management scenarios: leveraging core functionalities such as messaging, meetings, calendars, and documents to establish a unified collaboration environment, enabling faster information dissemination and smoother cross-departmental operations; by accumulating meeting summaries, business data, training materials, and frontline experiences, knowledge will gradually shift from "individual storage" to "organizational sharing"; meanwhile, using features like smart summarization and Feishu AI, they will explore practical applications of AI in daily work. Subsequently, both sides will conduct joint research and co-creation initiatives focused on business areas such as sales efficiency and production supply chains, progressively validating higher-value use cases.
According to the roadmap, both parties will enter a phase of AI pioneer leadership and collaborative business scenario development—selecting AI pioneers across the entire organization without restrictions based on age, rank, or position, encouraging employees to use AI in solving real-world work challenges and creating replicable, scalable internal benchmark cases.
The journey of a single beverage can from production line to consumer hands relies entirely on precise coordination at every stage. Through this partnership with Feishu, Shanghai PepsiCo aims to ensure that every communication, every piece of knowledge, and every AI exploration flows more rapidly to the front lines of the organization, continuously injecting fresh momentum into its Digitalization 2.0 transformation.
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